It’s all about the zebra and the giraffe…
It may sound like the start of a Rudyard Kipling story, Hello Joburgers but we love a little Striped Horse beer on occasion and they have just launched a brand new offering “Giraffe Bottle” so of course we were intrigued…
So first things first, let us find out about the story of how the zebra and the giraffe became friends! There used to be many zebras and giraffes roaming the African plains, but like every other plant eating animals they made easy targets for carnivorous beasts like lions and hyenas.
The zebras were at a loss about how to protect themselves from these predators, so the story goes that it was suggested to the zebras that they have a chat to the giraffes who were encountering a similar problem.
Turns out that they could help each other after all. You see, zebras have got especially powerful night vision, and giraffes can see a very long distance with their incredibly long necks.
And so, it was decided that the zebras and giraffes would hang out together. The giraffes would keep guard during the day when they could see predators coming from a long way, and when the giraffes started to run away, the zebras would heed the danger and run too. In turn, the zebras would guard the herds at night time, when they could better see the enemy approaching.
The zebra and the giraffe have remained close friends to this day, and with this in mind the clever folks at Striped Horse beer, premium brewed for 5 weeks according to German Purity Law, with Paarl Spring water and no compromise on craft, has sought out the ultimate bottle to pay homage to the nectar inside.
Grant Rushmere, co-founder of Striped Horse says, “In an increasingly competitive craft beer landscape we wanted to create something distinctive and unique – a design that sets us apart from the competition and highlights the crafted quality of our beer.”
So they have nicknamed it the “giraffe” bottle in keeping with their African roots. The zebra’s and giraffe’s do hang out on the plains together anyway! The “giraffe” bottle successfully delivers a premium and bespoke product. We also wanted a label that pays homage to the great beer brands that were our inspiration, and therefore we see it as classic beer branding, evocative of beer – yet also capturing a contemporary African look and feel, with the iconic zebra as our motif. Our beers are “Born in Africa” and our labels capture that.
So, while the new Striped Horse bottle has still got the familiar zebra stripes with the same premium crafted beer inside – it now has a long giraffe neck, maximizing the enjoyment of that well-deserved beer.
The new Striped Horse #GiraffeBottle is now in-stores nationwide in Lager, Pilsner and Pale Ale and soon will also be available online from www.stripedhorse.co.za
The recommended retail prices per bottle are R25-99 for the Lager; R26-99 for the Pilsner; and R27-99 for the Pale Ale.
Follow the African adventures of The Horse on Instagram and Twitter @stripedhorseza
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